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 LEGO Company / 110
    Re: LEGO is listening! (was...are you listening?) —Jeff Shiner
   [snip] (...) I ofter wonder about that myself. First... I tried, in a VERY unscientific way, to determine for myself what percentage of the Lego market we represent. Personally I spend about $5000-$8000 on Lego each year. If we multiply that by the (...) (24 years ago, 5-Nov-00, to lugnet.lego, lugnet.dear-lego)
   
        Re: LEGO is listening! (was...are you listening?) —Matthew Miller
     (...) Many of us spend way less than that. ($500/year?). However, I think you're also far underestimating our numbers. There's 645 *paid* LUGnet members, and I'd guess that it's safe to figure there's 20x that who haven't paid. (Even if they aren't (...) (24 years ago, 5-Nov-00, to lugnet.lego, lugnet.dear-lego)
   
        Re: LEGO is listening! (was...are you listening?) —Ray Sanders
     (...) [ some simple math calculations about to go totally off the deep end ] If TLC has an annual revenue of $1.1B, and somewhere I recall that wholesale on TLC product is about 60% of retail, then that represents about $1.833B at MSRP. Then I will (...) (24 years ago, 5-Nov-00, to lugnet.lego, lugnet.dear-lego)
   
        Re: LEGO is listening! (was...are you listening?) —Steve Bliss
     (...) I'm sure we're a poor representation of the general public, but we might also be a poor representation of the AFOL public. Basically, to hang out on LUGNET, you have to (a) like LEGO a lot, (b) have a computer, and be online, (c) *want* to (...) (24 years ago, 6-Nov-00, to lugnet.lego, lugnet.dear-lego)
    
         Re: LEGO is listening! (was...are you listening?) —Larry Pieniazek
     (...) Indeed. Case in point: Conan. ++Lar (24 years ago, 6-Nov-00, to lugnet.lego, lugnet.dear-lego)
   
        Re: LEGO is listening! (was...are you listening?) —Christopher Lindsey
   (...) There was an article posted to one of the newsgroups this spring that talked about AFOLs and LEGO collectibility. Unfortunately, I can't find that message in the search engine (is there anyway to successfully AND terms, and can I sort results (...) (24 years ago, 6-Nov-00, to lugnet.lego, lugnet.dear-lego)
 

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