 | | Re: My first visit to LIC
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(...) Speaking as a former LIC employee (at the Mall of America store) the way it was described to us is that the LIC is NOT trying to "compete" with other retailers (Target, Wal-Mart, Toys 'r' Us, etc...) Those companies sell more LEGO product in a (...) (23 years ago, 8-May-01, to lugnet.general)
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| | Re: My first visit to LIC
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(...) While I understand that point of view I reject the argument because Lego competes against the other outlets via the web and its catalog. They also until recently offered special discounts in the form of free shipping and occasionally sell (...) (23 years ago, 9-May-01, to lugnet.general)
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| | Re: My first visit to LIC
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(...) This is common channel management. You don't compete against your main channel which for LEGO is retail stores. Their direct pricing via S@H and LICs for current product is at least MSRP. Stuff available via S@H, LICs and the Outlet stores are (...) (23 years ago, 9-May-01, to lugnet.general)
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| | Re: My first visit to LIC
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In lugnet.general, Jonathan Lill writes: <snip> (...) I can totally agree with this. When I first started at the Mall of America LEGO Imagination Center in August of 1992, it was the greatest place in the world to me. I just worked there part time, (...) (23 years ago, 9-May-01, to lugnet.general, lugnet.dear-lego)
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