Subject:
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Re: Nicely now. What do you think of the new colors?
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Newsgroups:
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lugnet.lego, lugnet.general
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Date:
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Thu, 15 Jan 2004 22:52:10 GMT
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Viewed:
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13160 times
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OK, I guess this is my chance to sum up my thoughts on new colors (having not
yet read any of the previous 60 posts on this thread):
I strongly oppose the change in colors and that issue alone has caused me to
stop buying new Lego sets for the first time in 30 years.
The reason that Lego is not as colorful as it once was is that most sets sold
are predominately grey, brown, black or other “sand” colors. None of these
colors, by their very nature, are cheery. If parents are complaining that their
kid’s Lego collections are dull and depressing, it is because traditional bright
colors such as red, yellow, blue and white are hard to find any more. Or it is
because Lego minifigures are not very happy any more either.
Changing the shade of greys and brown now will not add any new sales because no
one shopping in the store will notice. Changing the box design or color, or set
designs is what adds new sales. Changing established brick colors will only
keep fans from buying more as they discover the new greys and browns don’t match
their existing pieces.
In summary, the changed colors benefit none and anger many because this is a
case where Lego is no longer “downwardly compatible”. Nearly anyone with a
collection large enough to notice the difference will not prefer it. This is
nearly everyone with more than 2 or 3 sets, and includes the majority of Lego
users of all age and demographic.
Please switch back to the old greys and brown as soon as possible, and brighten
our collections by selling sets with happy people and traditional bright colors.
-Matt :)
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Message is in Reply To:
 | | Nicely now. What do you think of the new colors?
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| It's only a couple of weeks in the new year, and it looks like it's going to be an interesting 2004! I have a request, but before I go any further, let me say that personally, I understand the concerns surrounding the color changes. I know many of (...) (20 years ago, 15-Jan-04, to lugnet.lego, lugnet.general, FTX) !!
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