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All,
Many apologies, but it was just pointed out to me that I made a mistake in my
keynote about the pricing on the new locomotive, 10133.
The correct prices are:
USD 39.99 (as mentioned in the keynote)
EURO 39.99 (rather than the 29.99 EURO I had in my keynote)
Sorry about the confusion, totally my mistake.
Jake
---
Jake McKee
Community Liaison
LEGO Community Development
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Jake McKee wrote:
> All,
>
> Many apologies, but it was just pointed out to me that I made a mistake in my
> keynote about the pricing on the new locomotive, 10133.
>
> The correct prices are:
>
> USD 39.99 (as mentioned in the keynote)
>
> EURO 39.99 (rather than the 29.99 EURO I had in my keynote)
>
> Sorry about the confusion, totally my mistake.
Hi,
It was with a great pleasure that we watch the streaming on Saturday
from BF. Quite late here in France, as it was 11:30pm.
It was another great surprise to see that prices between Europe and
USA were following the Euro/$ rate.
This update just show that our hope in LEGO changing its policy
and stop asking outrageous price for EU is still not real.
Jake, nothing personal, but Why, Ô! Why, cannot we get
the Euro/$ rate respected ?? Is LEGO manufactured for USA
made in Taiwan ???
The ISD is another good example, Between S@H US and FR, there is a
100Euro difference, not small.
I'm sure you do understand our feeling, and will act in the good way.
To me, the prices given in your keynotes were so nice ;))
And I jump to ask when the cap will be available for all (in EU) ?
Regards
Gael - FreeLUG
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In lugnet.lego, Jake McKee wrote:
> All,
>
> Many apologies, but it was just pointed out to me that I made a mistake in my
> keynote about the pricing on the new locomotive, 10133.
>
> The correct prices are:
>
> USD 39.99 (as mentioned in the keynote)
>
> EURO 39.99 (rather than the 29.99 EURO I had in my keynote)
>
> Sorry about the confusion, totally my mistake.
Hi Jake
Thanks for the presentation of the next train set (although the presentation at
BF was too late for me in the night), but I'm very disappointed by the announce
of the correct price :-(
As Gael, I'd like to react. Yes, we know that American and European markets are
not the same as you say at each Q&A, but I really don't understand the
difference between them.
I've some questions :
Why do we find any more LEGO sets on the supermarkets (in France) ? Why do we
find LEGO sets only on toys shops, and that, only when Megablocks don't take all
the place on the LEGO shelves ? Why am I obliged to buy all my LEGO sets when
they are at their half price or on the *second* or* parallel* market ?
Maybe because the prices are *slightly* high ?
Why don't TLC react on this problem by adjusting its prices policy ?
I don't stop buying LEGO sets because of the new grey or the flesh color of minifigs by example. I will still buy LEGO sets for a while. But I'm very very disappointed by the gap between american end european prices. Please understand this feeling. I was really happy for this set and its european price, now I'm sad :'( It's the same thing for each new set :(
Regards
Erik / brickerik
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In lugnet.lego, Erik Amzallag wrote:
<snipped a bit>
> I've some questions :
> Why do we find any more LEGO sets on the supermarkets (in France) ? Why do we
> find LEGO sets only on toys shops, and that, only when Megablocks don't take all
> the place on the LEGO shelves ?
Same problem here in Portugal. It becomes more and more difficult to find Lego
sets at supermarkets. And we only have a few of them (We don't have Targets,
K-Mart, Well-Mart, etc). Even TRU don't have the entire catalog anymore. We have
to go through e-bay or Bricklink. Why is this happening? Any clue Jake?
> Why am I obliged to buy all my LEGO sets when
> they are at their half price or on the *second* or* parallel* market ?
> Maybe because the prices are *slightly* high ?
Same here. Only buy sets at clearance. Full retail prices are bankrupting.
(Yeah, like clearance isn't bankrupting too:-)
Best regards,
Paulo Renato
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Here is my take on the math
USD - 40
in EUR approx 32.40 EUR.
BUT in USA taxes are on top, in Europe, ~25% VAT is included so
40.63 EUR would be the VAT INCLUDED PRICE.
SO the price seems to make sense no??
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Michael Shiels wrote:
> Here is my take on the math
> USD - 40
> in EUR approx 32.40 EUR.
> BUT in USA taxes are on top, in Europe, ~25% VAT is included so
Well, if our government would raise the VAT to 25% the current
demostrations would turn into a full-scale revolution...
I have no clue who charges 25% VAT, but here it is 16%.
> 40.63 EUR would be the VAT INCLUDED PRICE.
Or EUR 37,58 at 16% VAT. Besides, AFAIK, this set is made in Europe, so
there are the shipping costs to the US which have not been taken into
consideration.
> SO the price seems to make sense no??
Actually, *this* price does. But it is a big exception.
Take a look at e.g. the prices for the large cups at the Pick-A-Brick
shops. German prices are 86% higher than US ones. And believe me, even
the worst countries in Europe dont have an 86% VAT ;-)
On average, Lego prices in Europe are 35-40% higher than in the US.
Yours, Christian Treczoks
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In lugnet.lego, Michael Shiels wrote:
> Here is my take on the math
>
> USD - 40
>
> in EUR approx 32.40 EUR.
>
> BUT in USA taxes are on top, in Europe, ~25% VAT is included so
>
> 40.63 EUR would be the VAT INCLUDED PRICE.
>
> SO the price seems to make sense no??
25% is a far higher rate of VAT than you actually pay anywhere in Europe. Tax
considerations do narrow the price difference, but there's still a difference.
There's also the problem that the dollar is pretty weak compared to the Euro, so
if you ask the European price, you won't sell goods in the US. So it does look
like there's some subsidising/spreading going on, but otherwise the product just
wouldn't sell.
But Jake - it would only have taken a few words to say the US price is less tax,
and the EU price includes VAT. It should have been blindingly obvious that
announcing the price of 40 Dollars and 40 Euros in the same message would be
inflammatory. It has been every time it happens in this, and every other
market.
From another angle, when I recently asked if you expected criticism over the mix
of parts in the roof packs*, you said you always expect someone to complain, no
matter what you do. That wasn't the point of the question, so let me try to
make it clearer.
PLEASE PLEASE PLEASE take the time out, or a little more time, to try and second
guess how these things are going to be received. You said you're an optimistic
guy, so maybe you need to bring in a pessimist too. It's fine to say that
whatever issues arise, you want "everyone to go home happy", but it doesn't have
to come to a crisis every time. How hard can it be to head off a few criticisms
before they happen? We AFOLs are always turning out the same old lines, so just
write them down somewhere. You'll never please everyone, and there'll always be
someone who comes up with a new line, but it's a real disappointment to see Lego
set itself up for exactly the same criticism time and time again.
Jason Railton
*i.e. more 2-wide slopes than 4-wide slopes, no internal corners. As William
Howard asked, did anyone at Lego actually try and build a roof with any of these
roof packs? You certainly couldn't build the one in the German preview pictures
from TLC. Even if you were as fanatical and misty-eyed about bright red roofs
as Lego seem to be...
And this footnote is dragging on a bit, but I'll put out my solution to two
problems to the wider community. If you want to sell new dark grey to the old
fans, make a roof pack in it and get the parts in there that people want. We
won't need to mix the slopes in with old dark grey bricks, and a blue tint is
fine in slate roofing. Give us internal and external slopes in multiples of
four, lots of all the funny ridge bits, and you can even miss out on the old 90°
corner ridges as they're redundant, but will be an easy shot for the dedicated
moaners. So - to border on the facetious - everybody goes home happy!
Please note that this idea is totally dedicated to the public domain, and if
pressured I'll happily admit that anyone you care to nominate from Lego thought
of it first.
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In lugnet.lego, Jason J. Railton wrote:
>
> 25% is a far higher rate of VAT than you actually pay anywhere in Europe.
>
>
> Jason Railton
Well, actually here in Denmark, home of The Lego Company, there is indeed a 25%
VAT on everything except freight+stamps....
Arne, Copenhagen
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