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Subject: 
Re: Brickshelf and the AFOL community
Newsgroups: 
lugnet.general
Date: 
Mon, 16 Jul 2007 10:40:12 GMT
Viewed: 
5075 times
  
Advertising services like Adsense can generate pretty well targeted ads, and
although the revenue is less than getting advertisers directly, it is much less
work. BRE, with only 50-60MB/day bandwidth, and pretty unobtrusive ads, is
easily able to cover the $10/mth hosting fee without even doing any of the
things Google recommend to get better results. I'm sure a site with traffic like
Brickshelf could generate significant income from such a service with a little
work.

Hmm. If Brickshelf was attracting plenty of money through advertising, why would
its owner close it down? Unless we think Kevin is joining a monastery and
devoting himself to a life of poverty, that's not rational behaviour. If
Bricklink was really bringing in megabucks in advertising, Kevin could afford to
hire someone else to maintain the site if he was too busy.

So, my guess is that the Brickshelf was not making money or at least not making
enough to be worth Kevin's time maintaining it.

Kerry



Message has 2 Replies:
  Re: Brickshelf and the AFOL community
 
(...) Or he's focusing his efforts on maj.com, which as far as I can tell is based on Brickshelf's code. (17 years ago, 16-Jul-07, to lugnet.general)
  Re: Brickshelf and the AFOL community
 
(...) As I mentioned earlier, he himself said that he was making a small profit off Brickshelf. I would try finding his post but Zerostuds was only up for around two weeks and wasn't picked up by the Wayback Machine crawlers at all. I can imagine (...) (17 years ago, 16-Jul-07, to lugnet.general)

Message is in Reply To:
  Re: Brickshelf and the AFOL community
 
(...) Thanks for the information, Eric. It's hard for most people (including myself) to get a grasp on just what resources are needed to run such a site. With respect to targeted ads, Kevin was using Google Adsense, and I believe (from seeing (...) (17 years ago, 16-Jul-07, to lugnet.general)

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