Subject:
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Re: HP-Set-Pictures at 1000steine.de
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Newsgroups:
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lugnet.trains
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Date:
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Fri, 29 Jun 2001 09:34:05 GMT
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Viewed:
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1061 times
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In lugnet.trains, Christopher Masi writes:
> This is sheer speculation...
>
> It could be that LEGO is trying to develop a market for the train line. Buying a
> train set (even a LEGO train set) is different than buying a LEGO set.
>
> Buying a train set makes people think train track, train layout, power packs,
> etc... Things that we all love because we are train heads. Mostly, trains are
> thought of as something that comes out and stays out. That aspect of trains
> might scare some parents away.
>
> LEGO sets, on the other hand, are toys that come out and get put away. Most
> people do not display LEGO models all the time like we do.
>
> So, the thinking could be that people who would not normally buy a LEGO train
> (or any train set) will buy the Hogwarts Express because (1) their son or
> daughter really wants it because its Hogwarts Express, and (2) it is not a
> "train set", which means that their son or daughter can take out the train, play
> with it, push it around where ever he or she wants, and then put it away. Once
> the "almost train" is in the house, the son or daughter may notice all the cool
> accessories that he or she could get and that the almost train can be turned
> into a real train! Et viola...a trainiac is born.
>
> LEGO will have to be very careful about how Hogwarts Express is marketed and
> packaged. After all, if a parent thinks that he or she is actually buying a
> ready to go train, and finds out afterwards that it is not a ready to go train,
> then there will be some angry parents out there.
>
> Like I said...just speculating.
>
> Chris
I agree - I just think that they could have put some wheels on it that you
can push along the floor, but if you bought some train track it would run on
that too. I know Adventurer ones will, but only until you try to add a siding.
Jason J Railton
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Message is in Reply To:
 | | Re: HP-Set-Pictures at 1000steine.de
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| (...) This is sheer speculation... It could be that LEGO is trying to develop a market for the train line. Buying a train set (even a LEGO train set) is different than buying a LEGO set. Buying a train set makes people think train track, train (...) (23 years ago, 28-Jun-01, to lugnet.trains)
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