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Subject: 
Re: the rereleased pirate sets
Newsgroups: 
lugnet.pirates
Date: 
Thu, 10 Jan 2002 03:17:59 GMT
Viewed: 
1162 times
  
In lugnet.pirates, Timothy Carl Buchheim writes:
In lugnet.pirates, Andrew Weiner writes:
why didn't lego just make new sets?

rereleasing old sets costs a lot less.  They don't have to do any set design,
they don't have to make instructions, and they don't have to do any
playtesting.  They did design a new box for these, but that is probably a very
minor cost compared to the rest.

plus, maybe creating newer moulds in case the older moulds were damaged, lost,
or thrown away, or maybe just need an upgrade to update them to newer
moulding machines.

also why release only the big ones, and the newer one a that.

plus, the "newer" sets probably easier to find more of the moulds...

i'd hve loved a black seas baricuda or something.
i feal t least one smaller set could have been done.
like one of the island forts.

I think they are probably saving the BSB for a "Legend" (I'd consider it one!).

Why only big sets?  Well, there are several reasons.

1) larger profit margins
2) Many buyers don't own any pirate sets.  If they only get to buy 2 or 3 sets,
they'll be happier with large sets.  For someone who doesn't own any pirates
already, getting a small set wouldn't be very interesting as they wouldn't have
many pirate pieces/minifigs.
3) Those who were teens or poor college students when these sets first came out
may not have been able to afford them at the time, but have the money to
spend now.

I'm sure there are other reasons which I haven't thought of.

--
but you are right, on most of the above reasons....more profit margin, the
"poor teens" now are employed, and should be able to afford the passed
up large pirate sets.

Good points....

Benjamin Medinets



Message is in Reply To:
  Re: the rereleased pirate sets
 
(...) rereleasing old sets costs a lot less. They don't have to do any set design, they don't have to make instructions, and they don't have to do any playtesting. They did design a new box for these, but that is probably a very minor cost compared (...) (23 years ago, 10-Jan-02, to lugnet.pirates)

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