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Steve Bliss <blisses@worldnet.att.net> wrote:
> > The fact that the slow moving Lego is not going on sale while the SW
> > sets are lends some support to my theory that the agreement with Lucas
> > includes a provision to limit sales on non-SW Lego so as not to
> > canibalize. Also notice the non-existent S@H Specials since EP1 sets
> > came out.
>
> Or it means that stores realize the current hot products are SW-licensed,
> and they are using sales to compete for buyers of those products.
>
> It's the same idea as running sales before Christmas -- get the buyers when
> they are ready to spend.
Yup. A maintenance guy asked me yesterday if I had any of the new SW
Lego stuff. (He previously left me a note and asked if I worked for
Lego <g>) I said yes, that it was pretty cool. He said, "Yeah, I
haven't had any Legos since I was a kid, but I just had to get those
becase they were so cool. I had forgotten how much fun it was to put
them together."
Maybe another AFOL coming out of his dark ages?
--
Lego Shop at Home: 800-835-4386 (USA) / 800-267-5346 (Canada)
www.lugnet.com/news/ - A great new resource for LEGO fans worldwide
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Message is in Reply To:
| | Re: Star Wars Only Sales
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| (...) Or it means that stores realize the current hot products are SW-licensed, and they are using sales to compete for buyers of those products. It's the same idea as running sales before Christmas -- get the buyers when they are ready to spend. (...) (25 years ago, 25-May-99, to lugnet.market.shopping, lugnet.market.theory)
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