 | | Re: Lego assortiment in small stores
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(...) . . .which goes to show that TLC is (willfully or not) ignorant. Reality check: last week I went to the two local K-marts to buy Lego. They had Mission Deep Sea and Bohrok. One a had a few boxes of 2001 stuff; the other (the smaller) had a (...) (22 years ago, 16-Mar-02, to lugnet.lego.direct, lugnet.dear-lego)
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| | Re: Lego assortiment in small stores
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(...) Except that you just said that they had product from multiple lines, which is what Brad said that the company requires. Additionally, the KMart distribution center probably orders (a large portion of) the entire product line, then cherry (...) (22 years ago, 17-Mar-02, to lugnet.lego.direct, lugnet.dear-lego)
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| | Re: Lego assortiment in small stores
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<snip> (...) It was myu understanding that LEGo has it's own sales force people that go to the Tors R Us, Targets, etc.. and straight up and put out the LEGO products. Sure they don't go every day to stratight up at the end of the night but it is (...) (22 years ago, 19-Mar-02, to lugnet.lego.direct, lugnet.dear-lego)
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| | Re: Lego assortiment in small stores
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<snip> (...) This is not a very accurate description of what happens. Yes TLC has merchandising people visit the larger retailers like Toys R Us, but they do not set the layout or positioning of any of the sections in the store. Merchandising plans (...) (22 years ago, 19-Mar-02, to lugnet.lego.direct, lugnet.dear-lego)
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