Subject:
|
Another perspective on "legos"
|
Newsgroups:
|
lugnet.general
|
Date:
|
Tue, 17 Apr 2001 15:04:27 GMT
|
Viewed:
|
316 times
|
| |
|
|
While reading through various "It's LEGO, not legos" messages, an odd
thought occurred to me:
Practically speaking, which is more damaging to the LEGO Identity: kids
saying things like "I'm gonna play with my lego(s)" or kids saying things
like "I'm gonna play with my bricks"?
Personally, if I was part of The LEGO Company, I'd rather hear the former
than the latter. Especially if I was in Marketing or Brand Management.
Steve
|
|
Message has 2 Replies:
 | | Re: Another perspective on "legos"
|
| Ya, hey Timmy be careful with those bricks! You'll break a toe! Or a parent not realizing what their kids are saying! ...OK....(nah could'nt be)..... (drop) BAM! OWWWW!!!! MA!!!! I droped a brick on my Toe!!!! I think it's broken!!! (I thought he (...) (23 years ago, 17-Apr-01, to lugnet.general)
| | | Re: Another perspective on "legos"
|
| (...) ...unless the kid was playing with plastic building bricks that _weren't_ made by the LEGO company. There comes a point when your brand is so well known that it becomes synonymous with any other similar product and a valuable trademark becomes (...) (23 years ago, 18-Apr-01, to lugnet.general)
|
3 Messages in This Thread:
 
- Entire Thread on One Page:
- Nested:
All | Brief | Compact | Dots
Linear:
All | Brief | Compact
|
|
|
|
