Subject:
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Re: LEGO Packaging - was(Re: Triangle Area LEGO Rep)
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Newsgroups:
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lugnet.general
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Date:
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Fri, 17 Nov 2000 15:54:31 GMT
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Viewed:
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535 times
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In lugnet.general, Jon Kozan wrote:
> My best note on packaging is LEGO's continuing habit of "hiding" parts.
> On nearly every set's packaging that I've looked at, the alternative and
> standard models scenes on the outside of the boxes will go out of their way to
> hide certain parts from view.
I doubt that this is intentional. Even if it seems like it is.
> You have to buy the set to know what parts are inside.
One wonders why TLC doesn't use a side panel of the set box to show an
inventory of the set, as is done with most Basic/Freestyle sets. Seems
like adding that feature to the packaging could only help sales.
> These hidden parts are typically the rarer parts too!
Having a rare part in a set can have a big impact on sales. I'm willing to
bet that TLC doesn't currently analyze this aspect when projecting sales
figures.
Steve
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Message has 1 Reply: | | Re: LEGO Packaging - was(Re: Triangle Area LEGO Rep)
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| Could it be that the lead time for the design & manufacture of the packaging meant that they didn't actually *have* a production sample of the unseen rare parts, which may have been making their first outing in these sets? On Fri, 17 Nov 2000, Steve (...) (24 years ago, 18-Nov-00, to lugnet.general)
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