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Subject: 
Story about Lego on NPR's Morning Edition
Newsgroups: 
lugnet.general
Date: 
Fri, 22 Jan 1999 16:16:58 GMT
Viewed: 
840 times
  
Today's episode of Morning Edition had a story about Lego laying off folks
during the business news part of the show.  It should be available via
RealAudio at http://www.npr.org this afternoon.

I didn't hear all of it, but they were mentioning that Lego wanted to expand
into the Asian market, but analysts didn't know if this would work too well
because Lego knockoffs are available there for less money.

alex



Message has 1 Reply:
  Re: Story about Lego on NPR's Morning Edition
 
(...) Maybe the way to go is pricing them considering the "purchasing power" of the individual countries. Software companies done that in turkey, and works well againist piracy. It's awful paying 10-20% more for the same lego set while earning 1/5 (...) (26 years ago, 24-Jan-99, to lugnet.general)

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