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 Dear LEGO / 367
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Subject: 
Where are the World Cup Sets this time around?
Newsgroups: 
lugnet.dear-lego
Date: 
Mon, 21 Jun 1999 18:39:31 GMT
Viewed: 
879 times
  
Dear TLG-
What a missed opportunity.

You have the Women's World Cup 1999
being played in the US, yet you chosen
not to market the Football/Soccer sets
this year as you had in the past with
the Men's Cup.

Someone should be fired for such
a blunder.

With this tournament,
you had an opportunity to sell
sets to the US market that you
ignored in the past,
target an untapped market (girls)
by substituting female players for
the male minifigs,
and win the hearts of soccer fans
in the United States.

What a shame.

-- dave



Message has 2 Replies:
  Re: Where are the World Cup Sets this time around?
 
(...) You're right, Dave, that is too bad. OTOH, soccer is not a big sport in the US, and women's soccer is even less important (in regards to the popularity) than men's. Since the WWC1999 is in the US, not Europe, TLG wouldn't sell as many sets in (...) (25 years ago, 21-Jun-99, to lugnet.dear-lego)
  Re: Where are the World Cup Sets this time around?
 
Ummm.......if TLG aren't going to acknowledge the 1999 Rugby World Cup Finals (1) by way of promotional sets I doubt TLG will acknowledge the Women's World Cup. It's hard to understand just how TLG goes about deciding what promotions to release but (...) (25 years ago, 24-Jun-99, to lugnet.dear-lego)

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