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 Dear LEGO / 1895
1894  |  1896
Subject: 
Re: Georgia LEGO Outlet is Cool!
Newsgroups: 
lugnet.dear-lego
Date: 
Sun, 26 Mar 2000 19:37:41 GMT
Reply-To: 
CJC@NEWSGUYspamcake.COM
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On Sun, 26 Mar 2000 19:12:27 GMT, "Ben Roller"
<broller@mail.clemson.edu> wrote:

> In lugnet.dear-lego, Mike Stanley writes:
> > Seems like a win-win situation to me.  The store's job is to move
> > product - they moved it with minimal effort.
> 
> I would agree if the Lego Outlet store was out in the middle of a field
> somewhere.  On some level though I think that they are not playing well with
> their community.  It's great for the people that get called.  It's great for
> Lego.  It's aweful for the Outlet Mall where the Lego store lives.  Part of the
> reason you build a mall like that is so that when Bob goes to the Lego Outlet
> that he stops off at the Gap Outlet on the way.  Now fewer people go to the
> Lego Outlet, therefore fewer will go to the other stores in the mall.  The
> community of stores around the Lego Outlet are getting hurt by this.

I really do see what you're saying I guess it just doesn't ring
through for me.  I'm very much a non-shopping person.  I know the
KBToyWorks is in some sort of thing you would probably call an outlet
mall.  I've been there several times.  I have also been to the
RackRoom shoestore right next to it.  Never once have I gone to both
places at the same time, which could mean I never need shoes when I
want Lego but it mainly means I like to take care of business and go
away.  If I could get sets from those two stores delivered to me I'd
never go to that place again and, to be honest, I have no idea what
other stores are there.

We have a big outlet mall in Pigeon Forge near here.  I go there for 3
things - Rockport shoes (Rockport outlet), Lego stuff (KB outlet), and
stuff from the London Fog store.  I've been dragged into other stores
there but I've never bought anything.

So yeah, I see what you're saying - a little.  But considering they
probably only sold a fraction of what they have over the phone to
those people (remember Tom didn't buy anything and there were still
plenty of sets listed there) I doubt it will have much impact.  In
fact, if they hadn't sold all the 6078's to Frank, they would have
sold them to me if I'd found out in time.

> Now I'm all for them calling people when the product has been on the shelf for
> a long time (be it a month, week, or whenever they're getting ready to get new
> stuff).  That's good business when you have limited space.  Keeping the older
> products and getting rid of the brand new stuff seems backwards to me.

I don't know.  I'm not a businessman or an economist, but I'd say if
you have a chance to move a product _right now_ you should take it.
If they hadn't called maybe someone would have walked in three days
(or a month) later and bought them all, probably in piecemeal, maybe
not.  As it stands, the sets they did sell are definitely sold - no
guesswork or hoping.  If I were running the store I'd be happy.  And
maybe they'll get to order more stuff now that some of the new stuff
is gone.

--
Tired of waiting for LEGO Direct? Bulk Parts Sales NOW!
http://www.guarded-inn.com/lego/sales/parts.html



Message has 1 Reply:
  Lego Direct (was Re: Georgia LEGO Outlet is Cool!)
 
I don't begrudge anyone finding a good deal. But it would bother me to think that some few of us are favored by TLC because of their purchasing power. This is why I have and will continue to favor a Lego Direct arrangement in which TLC, or perhaps a (...) (27 years ago, 26-Mar-00, to lugnet.dear-lego) !! 

Message is in Reply To:
  Re: Georgia LEGO Outlet is Cool!
 
(...) I would agree if the Lego Outlet store was out in the middle of a field somewhere. On some level though I think that they are not playing well with their community. It's great for the people that get called. It's great for Lego. It's aweful (...) (27 years ago, 26-Mar-00, to lugnet.dear-lego)

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