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In lugnet.build.microscale, George Edward Godwin wrote:
> However, on this I will also have to disagree. Without royalties, or some other
> tangible reward, I do not think the concept will go very far. Why bother
> starting such a venture without making it a success and to be a success people
> who contribute designs will have to be rewarded. Why would I design LEGO sets
> for LEGO to sell without ANY recompense? I can see a few people doing it for fun
> but not in the long term.
I don't object to your viewpoint (I think it would be really great if it DID
work like Cafepress), I'm merely pointing out there are other equally viable and
(simpler) alternatives to the way the Lego Factory might function.
Lego already sells fan designed custom sets and has done so for several years.
They are called Lego Mosaic Maker and are 2-D Lego models instead of 3-D models.
You submit the 2-D image and then you can order your mosaic set complete with
building instructions directly from Lego. That is the incentive and reward: a
set made specifically for you, just the way you ordered it. The product has been
very successful working off this simple premise. There are no royalties paid and
Lego does not turn around and sell the submitted mosaics to the general public.
Lego simply sells the ability to fulfill orders. There are no restrictions with
sharing your image with others so that they can order an identical set. However,
it's up to the individual to do the sharing, not Lego. As I've said before I see
no compelling reason as to why the Lego Factory couldn't work in a similar
fashion (simply replace image in the above with a LDD file).*
Spencer
*and yes I was a member of Lego Factory AFOL team, but our role was simply to
design micro models. I have no knowledge of how Lego will actually implement the
Factory system. The above is just my own speculation.
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