Subject:
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Re: The Relationship - LEGO and its Fans (was: Re: Official vs. unofficial LEGO postings)
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Newsgroups:
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lugnet.admin.nntp, lugnet.lego.direct
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Date:
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Thu, 15 Mar 2001 23:26:25 GMT
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Viewed:
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2455 times
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In lugnet.admin.nntp, Eric Kingsley writes:
> Second, it is purley marketing, the contest is free to join but don't think
> LEGO is doing it out of the goodness of their hearts. It is all to promote
> sales of trains and/or bulk bricks. The better the models that are submitted
> then the better stuff they can post which raises the interest in trains for the more casual fan that isn't here. Believe me it is all about making money >for LEGO.
I have to ask, so what? We want to buy their product, and as long as the
groups aren't saturated with marketing (which they aren't), I see no problem.
> > > There's been a lot of attitudes expressed here towards keeping LUGNET 'pure'
> > > of LEGO's marketing.
> > But like I said - they are not trying to sell us anything and not trying to
> > push an unwanted product upon us.
>
> But in the end it is all about making money, whether it is from us or other
> more casual fans.
Again...your point is? I don't care if LEGO is about making money, in fact,
I want LEGO to make money. Why not let them tell us about stuff, so they
can make more money from us? If they make more money from us, and their
statistics show it, our desires will carry more weight in Billund.
LEGO's marketing is hardly intruding upon our community, in my opinion. We
need to be cautious and conscious of what LEGO does here, but not to this
extent. Like I suggested, can we outline a more clear relationship here?
-Tim
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