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Subject: 
Re: Ceramic LEGo items from LEGO Japan information
Newsgroups: 
lugnet.general
Date: 
Mon, 10 Dec 2007 16:22:13 GMT
Viewed: 
7669 times
  
In lugnet.general, David Koudys wrote:
   Many years ago I saw a brochure that dealt with LEGO trademarks and how TLC wanted to protect it. In that brochure, it displayed a ‘history’ of the LEGO logo-- the many iterations of the logo, showing the evolution to the one we know and love today.

Right now I can’t find it, and I could be mis-remembering, but I thought that one of the logos used that cursive script.

I would imagine that the “Lego Imports Goldman Morgan” company vanished before Lego was ever aware of them or defensive about their logo. From what I can see, LIGM was around mostly in the 60’s or so (though I see one collectors plate from what I assume must be 1976, since it says “1776 - 1976” as a US bicentennial plate). Anyway, it’s unlikely that the two companies would have crossed paths much back then, or if they did, probably weren’t overly defensive about their logo.

Of course, I can’t find anything interesting about the company itself. I assume they went out of business 20+ years ago, or changed their name (possibly forced by Lego). The only thing I found on Google was a street address that may or may not be the LIGM company, from 2005, which just gives an address:

LEGO IMPORT 226 5th Ave FRNT NEW YORK , NY 10001

Apart from that, nothin’ useful I could find.

DaveE



Message is in Reply To:
  Re: Ceramic LEGo items from LEGO Japan information
 
(...) Just trying to get to the bottom of a mystery, Jan :) Thanks for the link As we all know, the LEGO logo in current use isn't the one that they started with. As late as '72, the company was using this logo-- (URL) Many years ago I saw a (...) (16 years ago, 10-Dec-07, to lugnet.general, FTX)

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