Subject:
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Re: New colors and other info (ATTN JAKE)
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Newsgroups:
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lugnet.general
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Date:
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Fri, 21 Nov 2003 08:40:45 GMT
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Viewed:
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631 times
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Why? Lego is a big company. From what I can tell, Jake isn’t involved in
product development or manufacturing at Lego.
You can’t be serious - you’re surprised that Lego consumer affairs isn’t
aware of every little nitpicking** change done to their product?
Spencer
**perhaps a major issue to a couple hundred AFOLS but little impact to
everyone else
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LEGO is not that big, however Jake is supposed to be in the know and when it
comes to a product that is now on the shelves it can hardly be a development
classified hush hush deal. What ever he needs to know is a phone call or email
away.
Lego consumer affairs has always been on top of everything. They knew about the
problem with the train wheels long before it hit Lugnet. To suggest they don’t
know what’s going on is totaly ignorant of the consumer support LEGO is famous
for.
Changing a basic color that has been for generations cannot be classified as
nitpicking.
Even by LEGO’s estimates AFOLs are 5% of their clientel. That ads up to a whole
bunch more than the couple hundred that are active on Lugnet.
The only reason these people in the know, don’t know is that they didn’t have a
clue the firestorm this would cause. They don’t know because they havn’t decided
the next step yet.-Ken
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Message has 2 Replies:
 | | Re: New colors and other info (ATTN JAKE)
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| (...) Exactly. Jake is in charge of Community Development. If LEGO wanted to do some market research, why didn't they tap into his direct contact with the community? Jake is a walking focus group in daily contact with their most avid consumer base. (...) (20 years ago, 21-Nov-03, to lugnet.general, FTX) !
| | | Re: New colors and other info (ATTN JAKE)
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| (...) Yes, and when he found out it appears he made those internal calls and relayed the information to us. The point I'm making is that I don't see why Lego PD would have to call up Jake to inform him every time a product change is made or (...) (20 years ago, 21-Nov-03, to lugnet.general, FTX)
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Message is in Reply To:
| | Re: New colors and other info (ATTN JAKE)
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| (...) Why? Lego is a big company. From what I can tell, Jake isn't involved in product development or manufacturing at Lego. You can't be serious - you're surprised that Lego consumer affairs isn't aware of every little nitpicking** change done to (...) (20 years ago, 21-Nov-03, to lugnet.general, FTX)
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