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 MediaWatch / 1881 (-5)
  Re: Lego Advertisement wins Cannes Lions International Advertising Festival award
 
(...) Don't they know they're supposed to interlock the bricks? No stacking!! Great ad, tho! (And I think this is a perfectly appropriate group to post it.) JohnG, GMLTC (19 years ago, 23-Jun-05, to lugnet.mediawatch)
 
  Lego Advertisement wins Cannes Lions International Advertising Festival award
 
Hope this is the right place to post this... Please also bear with me if I have messed up the FTX. Just saw where a Lego advertisement by Ogilvy & Mather Santiago won the Outdoor-Grand-Prix at the Cannes Lions International Advertising Festival. The (...) (19 years ago, 23-Jun-05, to lugnet.mediawatch)
 
  Re: Lego to revive Duplo and scrap "Lego Explore"
 
(...) I read a nice analysis of that move in (URL) yesterday. :) Also from the same article: Separately, Marketing can reveal that Lego has signed a partnership with Formula One World Championship-winning team Ferrari. Great, yet more Ferrari (...) (19 years ago, 23-Jun-05, to lugnet.mediawatch, lugnet.duplo, FTX)
 
  Re: Lego to revive Duplo and scrap "Lego Explore"
 
(...) Yup - I was very happy with this news when it was announced over a year ago ;) Still good news :) Never did like the Explore name. Mark P Collector of DUPLO promo bricks (19 years ago, 23-Jun-05, to lugnet.mediawatch, lugnet.duplo)
 
  Lego to expand Clickits Line
 
From the article: {Clikits is launching a selection of toys and accessories to coincide with International Friendship Day on August 7. Marketing for the products will be centred on young girls' friendships.} {Clikits...has been a rare recent success (...) (19 years ago, 23-Jun-05, to lugnet.mediawatch, lugnet.clikits)


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