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Subject: 
Re: Not just another Mega Bloks vs. Lego article
Newsgroups: 
lugnet.mediawatch, lugnet.general, lugnet.quatro, lugnet.off-topic.clone-brands
Date: 
Sun, 22 Feb 2004 01:33:55 GMT
Viewed: 
7899 times
  
In lugnet.mediawatch, George Barnes wrote:
   Article originally posted www.kansascity.com of the Kansas City Star:


BLOCK PARTY

Lego will join Canada’s Mega Bloks in offering toddlers oversize bricks

By JOSEPH PEREIRA and CHRISTOPHER J. CHIPELLO

The Wall Street Journal

...snip...

   Now with Quatro, Lego is taking aim at Mega Bloks’ sweet spot — the preschool market where the Canadian company commands a 50 percent market share versus Lego’s 10 percent.

Wow! I had no idea those were the numbers in the preschool block market.

Kevin



Message is in Reply To:
  Re: Not just another Mega Bloks vs. Lego article
 
Article originally posted www.kansascity.com of the Kansas City Star: BLOCK PARTY Lego will join Canada's Mega Bloks in offering toddlers oversize bricks By JOSEPH PEREIRA and CHRISTOPHER J. CHIPELLO The Wall Street Journal The building-block wars (...) (21 years ago, 20-Feb-04, to lugnet.mediawatch, lugnet.general, lugnet.quatro, lugnet.off-topic.clone-brands, FTX)

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