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Subject: 
Re: Article On Playmobil
Newsgroups: 
lugnet.mediawatch
Date: 
Fri, 26 Dec 2003 17:02:58 GMT
Viewed: 
1453 times
  
In lugnet.mediawatch, Larry Pieniazek wrote:
In lugnet.mediawatch, James Stacey wrote:
Are they saying precicely what we'd like LEGO to be saying ??

http://tinyurl.com/2ksug


For me, anyway: Just about. Licensing has brought us a lot of new parts and some
neat sets but it's not clear that was the only way to get those.

The question is, is LEGO different enough from Playmobil that the same strategy
wouldn't work for LEGO? I'm not sure but am tending to think not that different.

Licensing or not, they are very different products. Playmobil is not a building
toy. Lego has been wishing to bypass the fact that it is a building toy!
Quick-build and action playset and all that.

Playmobil has even tried to become a building toy: X-10 System. But it is very
limited and there is almost zero demand for it. Once built, Playmobil structures
are about impossible to take apart, like a puzzle.

-Erik
playmobil user since 1976



Message is in Reply To:
  Re: Article On Playmobil
 
(...) neat sets but it's not clear that was the only way to get those. The question is, is LEGO different enough from Playmobil that the same strategy wouldn't work for LEGO? I'm not sure but am tending to think not that different. (21 years ago, 26-Dec-03, to lugnet.mediawatch)

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