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 Marketplace / Theory / 2237
  Marketing to children and their parents
 
This might seem like a crazy idea, but here it is: We keep hearing about how kids these days don't enjoy building, they enjoy playing with what's already built. And TLG claims adults who enjoy building are a small segment of the market.. well, what (...) (23 years ago, 19-Dec-01, to lugnet.market.theory, lugnet.lego)

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