Subject:
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Re: LEGO Ambassadors Cycle 2
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Newsgroups:
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lugnet.lego
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Date:
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Tue, 6 Sep 2005 17:52:29 GMT
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Highlighted:
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In lugnet.lego, Jason J. Railton wrote:
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In lugnet.lego.announce, Jake McKee wrote:
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It’s with great pleasure I announce the next cycle of the LEGO Ambassadors.
There were a great number of applications, with almost all of the current
Ambassadors re-applying. The application pool spanned the globe, and were
chocked full of personal factoids, event recaps, hilarious stories, and
other LEGO Moments.
...
Thanks very much to everyone who submitted an application. The field was
incredible this time, and decisions were tough. Reading about all that is
happening in the community reminded me how amazing this community is.
Jake
---
Jake McKee
Community Liaison
LEGO Community Team
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This time around, are the ambassadors going to be given anything to
communicate back to the communities they’ve been picked from?
It seems that the first round were all immediately given NDAs to sign,
preventing them from divulging any information whatsoever.
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Well being an ambassador I want to try and shed some light on this. First we do
have to sign an NDA. This is understandable given the fact that LEGO doesn’t
want information being leaked before a product gets to market.
With that said does the NDA completely limit us from divulging anything we
discuss as an ambassador? No. We are asked to use our best judgement, sure
many of us will err on the side of caution but on a few locations I specifically
asked if I could forward the discussion on to my local LUG. In each case I was
given the OK to forward the info.
In some cases we are reminded of our NDA before being given information. For
example the Sand Crawler was a case where we were asked specifically not to talk
about it. Also given that we were a Beta Case in Cycle one I think Jake often
was cautious about what he told us. The new train system is one example where
even we were not given any information other than “There will be a major
announcement at Brickfest”. Would I have prefered knowledge about that? Sure
but they had a seperate group of AFOL’s involved with that which probably left
the Ambassadors out. Going forward I expect Ambassadors to be given much more
information as the trust level grows.
That doesn’t mean we can discuss anything with the community but the NDA doesn’t
prevent us from discussing everything.
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The ambassador program has been used as a great source of information on
local communities of Lego fans, but it appears to have been a blatant one-way
process, with nothing being given back to the community. That’s not what I
understand by the term ‘ambassador’.
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Again please allow for time for the Ambassador program to get its sea legs. We
are just starting Cycle 2 and Cycle 1 was something of a BETA cycle.
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If these people have been involved in the development of the Factory system,
why is it left to a few ousiders to try and ‘hack’ the system to figure out
how it works? Why wasn’t there an ambassador ready to explain it the day it
opened?
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We were not given inside technical information but we were asked to comment on
the program in general. Maybe we (The Ambassadors) didn’t ask enough questions
to gain a look at the backend but we were never given that information.
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I can understand the need to keep some secrets, such as the new train
technology, but now the gist of it is public knowledge, why not have the
ambassadors opening discussion to canvas opinion? You may or may not be
reading the chatter in lugnet.trains - we don’t know - but surely it would be
more productive to have an ambassador pooling appropriate opinions from their
community?
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I think this is happening in 2 types of “community”. If you are talking about
the “Train” community or theme community, Jake has done a good job of spreading
out the community in terms of their “Theme” preferance. Just off the top of my
head Train, Town, Space, Castle, Bionicle, among other theme preferances are
well represented. In terms of their local “community” or LUG/LTC their is very
little overlap in that area and I expect as the Ambassador program grows the
diversity will as well.
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It seems as though the only incentive to being an ambassador is to get
information before anyone else, even if it means you still have to keep
everyone else in the dark. To me that just seems the wrong way to go about
it.
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Well you are right in that it is cool to know first but what good is it if you
can’t discuss it? That takes that particular “thrill” out of being an
ambassador and makes it so low on the “incentive” list that it is irrelevent in
my mind. Being able to discuss product issues and community based issues and
articulating fan thoughts directly to LEGO is what it is about. On a few
occasions I have picked up on community discussions and brought that to the
attention of the Ambassadors and the LEGO company. In some cases this has
brought an issue into clearer view for the LEGO company which is good. That
doesn’t mean they act on it yet but over time if we do our best then we should
be able to gain some level of influance within the company it just takes
paitence.
Eric Kingsley
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Message is in Reply To:
 | | Re: LEGO Ambassadors Cycle 2
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| (...) This time around, are the ambassadors going to be given anything to communicate back to the communities they've been picked from? It seems that the first round were all immediately given NDAs to sign, preventing them from divulging any (...) (19 years ago, 6-Sep-05, to lugnet.lego, FTX) !
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