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 LEGO Company / 2324
    Re: According to TLC... —David Eaton
   (...) I think one issue is that most Americans are cheapos. How much we've been trained to spend on toys for our kids is (I'd guess) different than in Europe. I dunno how far reaching clone bricks are, but here in the US, there's a lot of (...) (20 years ago, 22-Sep-04, to lugnet.lego)
   
        Re: According to TLC... —Terry Prosper
     (...) I'd say less than 1/2. Anyway, here in Montréal, where MegaBlocks are produced... *sigh* Such shame on us.... Terry (20 years ago, 22-Sep-04, to lugnet.lego)
    
         Re: According to TLC... —David Koudys
     (...) Those dastardly Canadians!!! Cutting into TLC's market!!!! Waittaminit... Dave K (20 years ago, 22-Sep-04, to lugnet.lego)
   
        Re: According to TLC... —Mark de Kock
     (...) And this is the first time that the competition is mentioned. As far as I know (I'v been to dutch, german, belgian, british and danish toystores), there is almost no competition from other (clone) brands. That could account for the lower (...) (20 years ago, 22-Sep-04, to lugnet.lego)
    
         Re: According to TLC... —David Eaton
     (...) Generally, S@H prices reflect the markets they're sold in, not the cost to Lego. Let's say a toy store buys a set from Lego at $10 per unit, sells it at $20 per unit as their markup. Lego "sells" the product to S@H for $5 per unit, and can (...) (20 years ago, 22-Sep-04, to lugnet.lego)
    
         Re: According to TLC... —John Barnes
     (...) I think this may be the key point - charge what the market will bear. Except where there is significant competitive pressure which drives makers to seek cheaper ways of supplying product, there is no need for a product's price to have much to (...) (20 years ago, 22-Sep-04, to lugnet.lego)
   
        Re: According to TLC... —Christian Treczoks
   (...) Yea, I'd second that. An important factor may be mass vs. class. Some product in the US has to be big in order to sell better, thus those large, half-empty lego boxes we increasingly see in the last years. But LEGO grew up in a market where (...) (20 years ago, 23-Sep-04, to lugnet.lego)
 

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