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Subject:	Re: why does lego (and lego australia) hate online stores?
Newsgroups:	lugnet.general, lugnet.loc.au
Date:	Mon, 25 Jun 2001 18:54:31 GMT
Viewed:	528 times

In lugnet.general, John Radtke writes: > In lugnet.general, Jonathan Wilson writes: > > Other than the obvious fact of shop.lego.com, is there any reason lego > > hates online stores/doesnt allow stores to sell lego online? > > Do you mean specifically in Australia? That isn't the case in the US. Are > there no online toy stores at all or just none that offer LEGO? Is there > some set of laws down there that would allow TLG to prohibit a reseller from > offering their product online? I'm not sure I can imagine how that would > benefit TLG... I don't remember the exact rules but TLC requires that any store that wants to put LEGO online must have a minimum of 6 (I think) "Brick and mortar" stores. There was an exception for eToys but we all know how that worked out. This prevents many "mom and pop" type stores from selling LEGO online. I don't know the reasoning behind this rule but then again I don't know why TLC does a lot of things the way they do. All I can see is that it prevents someone from opening a storefront with the premise of being an online retailer. Maybe TLC doesn't want its retailers competeing with shop.lego.com (doesn't help those down in AU but its a guess). Eric Kingsley

Message has 2 Replies:

		Re: why does lego (and lego australia) hate online stores?
(...) LEGO OZ (slap me if I am wrong) doesn't like online stores due to their commitments to stores that also sell Lego... from what I can remember it had something to do with the fact that with these other stores they pay a certain amount for (...) (23 years ago, 25-Jun-01, to lugnet.general, lugnet.loc.au)

		Re: why does lego (and lego australia) hate online stores?
(...) Hadn't heard that before but it does seem to make sense when you look at what's out there. Exceptions are certainly rare - only other one I can think of is www.latoys.com. They've had LEGO at least since the first SW line (that's when I (...) (23 years ago, 29-Jun-01, to lugnet.general, lugnet.loc.au)

Message is in Reply To:

		Re: why does lego (and lego australia) hate online stores?
(...) Do you mean specifically in Australia? That isn't the case in the US. Are there no online toy stores at all or just none that offer LEGO? Is there some set of laws down there that would allow TLG to prohibit a reseller from offering their (...) (23 years ago, 25-Jun-01, to lugnet.general, lugnet.loc.au)

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