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Subject: 
Re: Lego pluralism
Newsgroups: 
lugnet.general
Date: 
Wed, 11 Apr 2001 14:44:22 GMT
Viewed: 
543 times
  
Lots of people are missing the point.  It is not an issue over "pluralism,"
but an issue over brand recognition.  I would refer everyone to the recent
discussion, but it got pretty nasty and off-topic.  If you use "LEGO" as a
noun, "LEGOs" would indeed be a proper plural form.  The idea behind the
whole issue is that TLC was attempting to avoid their name becoming a noun.
If LEGO bricks were known as "LEGOs", it wouldn't take long for competitor's
bricks to become known as "LEGOs".

TLC seems to have failed on this front, as many of us refer to our bricks as
LEGOs and every time I go to my sister's house I get to see my nephew's new
"LEGOs" (mostly Megabloks).

Anyway, enough of that blather.  I found your post to be quite humorous. :-)

Bryan Beckwith


"Eric Sophie" <Legomaster@gobi.com> wrote in message
news:GBMpDK.72w@lugnet.com...
Here is my contribution to the whole Lego Pluralism thing.....

http://www.brickshelf.com/cgi-bin/gallery.cgi?i=41027

We oughta write Bill Kean a letter:

(fantasy letter)

Dear Bill, While we here at Lugnet appreciate you bringing Lego into the
anals of Family circus....we must point out that Susan Williams will be
opening a can of Whoop-arse on you due to the miss-use of the Lego • Pluralism
issue. To Avoid this simply refer to our product as Lego Bricks or Pieces,
rather than "Legos" in order to protect our name....etc...etc... We would
appreciate this as Susan is up to her ears in Whoop-arse issues and any
lightening of the load would be greatly appreciated. Susan Williams

Eric



Message has 2 Replies:
  Re: Lego pluralism
 
That's what I just happened to call it at the time, But your right and there is a difference.... Thanks, I did'nt really look at it like that. (...) (24 years ago, 11-Apr-01, to lugnet.general)
  Re: Lego pluralism
 
(...) Okay. I've searched, I've found, I'm biased, and here are the results. Please note that all this is from the perspective of North American law and the English language, neither of which may have anything to do with European law and the Danish (...) (24 years ago, 12-Apr-01, to lugnet.general)

Message is in Reply To:
  Lego pluralism
 
Here is my contribution to the whole Lego Pluralism thing..... (URL) oughta write Bill Kean a letter: (fantasy letter) Dear Bill, While we here at Lugnet appreciate you bringing Lego into the anals of Family circus....we must point out that Susan (...) (24 years ago, 11-Apr-01, to lugnet.general)

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