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Subject:	Horrible quote from the Scala web catalog
Newsgroups:	lugnet.dear-lego, lugnet.scala, lugnet.general
Followup-To:	lugnet.dear-lego, lugnet.scala
Date:	Sat, 11 Dec 1999 22:14:13 GMT
Reply-To:	mattdm@mattdmSAYNOTOSPAM.org
Viewed:	81 times

The basic existence of a special dumbed-down and pinked-up segment of the LEGO universe designated for girls (and the corresponding boys-only restriction for Technic and even System) is bad enough, but check out this quote from the Scala web site: <URL:http://www.lego.com/catalog/eur/product.asp?number=3135> "I bought the faciest [sic] summer wear in Marita's fashion shop. I am sure Christian will like it" Lego for boys is ("juniorization" not withstanding) about creative building and play. It's about imaginative scenarios and encouraging kids to stretch their minds. Lego for girls is about learning that the important thing is to please the man in your life. -- Matthew Miller ---> mattdm@mattdm.org Quotes 'R' Us ---> http://quotes-r-us.org/

Message has 7 Replies:

		Re: Horrible quote from the Scala web catalog
(...) That's ao awful! I can't believe they really wrote that! (25 years ago, 11-Dec-99, to lugnet.dear-lego, lugnet.scala)

		Re: Horrible quote from the Scala web catalog
That is bad, though since I'm taking Sociology this semester, I have to look at how the culture of where this company exists is much different than ours in the US. You notice how those products do sell better in europe than the US, and you can be (...) (25 years ago, 11-Dec-99, to lugnet.dear-lego, lugnet.scala, lugnet.general)

		Re: Horrible quote from the Scala web catalog
Matthew Miller wrote, commenting on Lego's Scala marketing: (...) And about how to buy stuff. After all, isn't that what life's all about - buying stuff? Gotta get them started young... Sometimes I despair when even Lego does this! Kevin (25 years ago, 12-Dec-99, to lugnet.dear-lego, lugnet.scala)

		Re: Horrible quote from the Scala web catalog
(...) _An_ important thing. And yes, pleasing your Significant Other, if it is possible to do so without compromising your own morals, _is_ an important thing. Regardless of your sex. Jasper (25 years ago, 12-Dec-99, to lugnet.dear-lego, lugnet.scala)

		Re: Horrible quote from the Scala web catalog
"Matthew Miller" <mattdm@mattdm.org> wrote in message news:slrn855j5l.1bu.....bu.edu... (...) Hmm, I wonder if the mispelled word was supposed to be "fanciest" or "fascist"? ;) (...) building (...) (25 years ago, 13-Dec-99, to lugnet.dear-lego, lugnet.scala)

		Re: Horrible quote from the Scala web catalog
(...) Well I was off line for a while and am just catching up. Some of you I am sure have seen my postings relating to LEGO and girls in the "Introducing LEGO Direct" Thread. I actually seem to have started a lot of conversation on this topic with (...) (25 years ago, 14-Dec-99, to lugnet.dear-lego, lugnet.scala)

		Re: Horrible quote from the Scala web catalog
(...) Oddly enough, I've heard, asked, and seen, that women dress more for each other than for men. While I realize that this line could be a special case, it would have been better if TLC could have made it more [typical] like this: "I bought the (...) (25 years ago, 30-Dec-99, to lugnet.dear-lego, lugnet.scala)

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