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HeyHEY! Don't get RID of the pink, just don't expect it to be THE reason a
"girl" set sells.
I LIKE pink for accent, as do many others. As Gary and I have noted, having
pastels in ALL colors would make for a killer Miami layout.
"Eric Hampusgård" wrote:
> Eric Kingsley wrote...
> > Brad, ...
> > I also think that you need to market to girls/women more and not with Belville
> > and Scala either. It does not have to be pink for a girl to like a product. I
> > will also share that my wife was insulted by the Belville and Scala sets and
> > asked why LEGO could not just market the current sets to Girls and maybe make
> > some sets in the system line marketed to girls like houses and shops in
> > town.
>
> I second that and my wife said just the same.
>
> // Eric (too)
> --
> "The great thing about Lego isn't that you can build something out of it,
> the great thing is that you can build something else."
>
> +-------------------------------------------+
> Eric Hampusgård (legobiten)
> Swedish AFOL Group
> purjo at hem dot passagen dot se
> +-------------------------------------------+
--
| Tom Stangl, Technical Support Netscape Communications Corp
| Please do not associate my personal views with my employer
|
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Message has 1 Reply: | | Re: Introducing LEGO Direct
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| (...) I did not mean to imply that TLC should get rid of pink. All I meant was that pink or any other color should not be the primary marketing influence for a product. I think pink is great but it should not be a requirement for a set to me (...) (25 years ago, 10-Dec-99, to lugnet.general, lugnet.dear-lego)
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Message is in Reply To:
| | Re: Introducing LEGO Direct
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| Eric Kingsley wrote... (...) ... (...) Belville (...) product. I (...) and (...) make (...) I second that and my wife said just the same. // Eric (too) -- "The great thing about Lego isn't that you can build something out of it, the great thing is (...) (25 years ago, 10-Dec-99, to lugnet.general, lugnet.dear-lego)
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