Subject:
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Re: Introducing LEGO Direct
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Newsgroups:
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lugnet.general, lugnet.dear-lego
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Date:
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Mon, 13 Dec 1999 23:10:09 GMT
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Reply-To:
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MATTDM@MATTDM.nomorespamORG
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Viewed:
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710 times
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Eric Kingsley <kingsley@nelug.org> wrote:
> much as some people would like to think. Some of this is the fault of the
> parent in that they do not encorage problem solving in Girls but some of the
> fault (at least in terms of LEGO) is linked to marketing. I think that if
> Girls saw other girls playing with LEGO on TV and building things that girls
> would be interested in then girls would actively seek out LEGO.
I guess part of my point is that not only are the Lego Company's current
efforts not a part of the solution, they are ACTIVELY a part of the problem.
Their "for girls" line is their least problem-solving/building oriented, and
conversely, Technic is specifically labelled "boys only".
--
Matthew Miller ---> mattdm@mattdm.org
Quotes 'R' Us ---> http://quotes-r-us.org/
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Message is in Reply To:
 | | Re: Introducing LEGO Direct
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| (...) Well I am not going to light you up at all because I agree with most of what you say. I actually think that other than a few slight differences our views on this subject are very similar. I agree that LEGO is not sought out by girls. I really (...) (25 years ago, 13-Dec-99, to lugnet.general, lugnet.dear-lego)
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