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 Dear LEGO / 5069
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Subject: 
Re: Open letter to the CEO of the LEGO Company / Call for discussion!
Newsgroups: 
lugnet.color, lugnet.dear-lego
Date: 
Wed, 19 Jan 2005 01:01:57 GMT
Viewed: 
362 times
  
Why are we still talking about this?

From a corporate view, they are not going to change thousands upon thousands of
dollars of material to satisfy a mere 15% (I think it was stated?) that are
AFOLs.

I fail to see why we must continue this pointless debate.



Message has 1 Reply:
  Re: Open letter to the CEO of the LEGO Company / Call for discussion!
 
(...) I think the estimate is about 5% of sales are due to AFOL consumption, and far fewer than 5% of Lego customers are AFOL's, since AFOL's spend a disproportionate amount on Lego compared to the average consumer. So, if 100% of all AFOLs stopped (...) (20 years ago, 19-Jan-05, to lugnet.color, lugnet.dear-lego)

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