Subject:
|
Re: Your Thoughts on the LEGO Ambassadors Program
|
Newsgroups:
|
lugnet.ambassadors
|
Date:
|
Thu, 15 Mar 2007 23:33:48 GMT
|
Highlighted:
|
(details)
|
Viewed:
|
8094 times
|
| |
|
|
In lugnet.ambassadors, David Eaton wrote:
| |
In short, I think everyone’s hopes were inflated by the use of the word
“Ambassador”. I’m not sure what word I’d suggest instead, but I think the
program may not quite be appropriately named.
|
I believe the phrase you’re looking for is ‘marketing focus group’.
|
|
Message is in Reply To:
 | | Re: Your Thoughts on the LEGO Ambassadors Program
|
| (...) As has been stated, I think it's a way of giving pre-emptive fan feedback to Lego. Rather than getting feedback *after* a set is released, fans can have a small input factor a bit earlier on. I think it's also about marketing to AFOLs. People (...) (18 years ago, 14-Mar-07, to lugnet.ambassadors, FTX)
|
13 Messages in This Thread:
 
- Entire Thread on One Page:
- Nested:
All | Brief | Compact | Dots
Linear:
All | Brief | Compact
|
|
|
|
