Subject:
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Re: TLC's WW Matter (was Re: Death of lugnet.western?)
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Newsgroups:
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lugnet.western
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Date:
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Fri, 16 May 2003 23:17:33 GMT
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Viewed:
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4843 times
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In lugnet.western, Dean R. Hennen writes:
> Hello again Ben,
>
> Yes.....those are good reasons. And another thing, TLC has a pretty (how
> should I say?) obvious problem when it comes to "ordinary life" in most
> themes. Town has most of the "ordinary life" (or at least the old kits) but
> many types of kit lines, such as Castle, Ninja, Pirates, Wild West, etc.
> have almost always situations involving big millitary castles or with three
> bandits taking on a fort of 12 troops with rifles or something like that.
I would also like more "ordinary life" sets. But you have to look at the
history of the company. They know what works. What I find amazing about
TLC is how little things have changed in the last 25 years. For example new
"NASA" sets are coming out. Well "Moon Landing" (565) is an example of
this. What about the Sopwith Camel, Yoda, etc. Sets like Constellation and
three hobby set cars (Renault, Rolls Royce, and Cadillac) were done by LEGO
first. My arguement is that TLC is aware of the types of sets young
children, especially boys, like and they market to this group. Boys want an
Eldorado Fortress, Kings Castle, or Black Seas Barracuda (heck, I want these
too! - please take note TLC employees :). They are probably not as thrilled
with a homemaker set.
> In general, TLC doesn't really have a "wide range" of kits in certain themes
> (if you know what I mean). That's quite disappointing, really. Also another
> thing. TLC was not really using that much idea in Western kits. Here's the
> TLC's basic story: A gang of three bandits rob a bank. The sherrif goes
> after them and it winds up at a fort where they get in a big fight and the
> sherriff is on a one to one with the gambler bandit with the green suit.
> They play cards but the sherriff does the table trick and the bandits are
> down. The end.
>
> This is of course, my own opinion, but the general TLC storyline is cut out
> like that. Good and evil (Knight's Kingdom, Wild West). I think they have
> been overdoing a bit too much of that, don't you think?
I do not think that LEGO is overdoing it. But, I do think that LEGO could
benefit from diversifying and add different types of sets that dont follow
"the formula". There is a large market, especially girls, not being reached
by LEGO. They would appreciate diverse town sets (realistic "sims" types of
sets would be very successful - not the oversized pink fairy crud) and other
ordinary life sets within more action oriented themes (ie The Guarded Inn).
A large question is what will fly off of shelves. TLC knows that certain
types of sets will be profitable and so they focus on these. There is a
reason you find mickey mouse sets on clearance and not millenium falcons.
> All I have wrote is constructive critisism. Thank you.
>
> Cheers (*clink*)
>
> Dean
Thank you for your opinions. I think you have several valid concerns.
Ben
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Message has 3 Replies:
 | | Re: TLC's WW & Etc. Matter
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| (...) Yes, I know that. Though some sets are too darn simple (e.g. Town Jr. Bank #6566 and 5850 Royal Crystal Palace....AAAIIIEEE!), they make pretty good facades (take set 7418: Scorpion Palace) and contraptions like trapdoors, yes, ESPECIALLY (...) (21 years ago, 17-May-03, to lugnet.western, lugnet.general)
| | | Re: TLC's WW Matter (was Re: Death of lugnet.western?)
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| (...) Or, as TLC would probably refer to it, "the formula that is profitable." Actually, for a company as large as LEGO is, I'm surprised that they diversify into less profitable areas as much as they do (Legends, USC, Bulk, Mosaics). (...) <snip> (...) (21 years ago, 18-May-03, to lugnet.western, lugnet.market.theory)
| | | Re: TLC's WW Matter (was Re: Death of lugnet.western?)
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| (...) Huh? The Town uber-theme has been one of the longest running themes in LEGO history, and most of it is oriented around "ordinary life". Well, if you count emergency services as being "ordinary". Town outlasted even the traditional Space and (...) (21 years ago, 18-May-03, to lugnet.western)
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Message is in Reply To:
| | TLC's WW Matter (was Re: Death of lugnet.western?)
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| Hello again Ben, Yes.....those are good reasons. And another thing, TLC has a pretty (how should I say?) obvious problem when it comes to "ordinary life" in most themes. Town has most of the "ordinary life" (or at least the old kits) but many types (...) (21 years ago, 16-May-03, to lugnet.western)
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