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Subject: 
Re: 9v Train status report.
Newsgroups: 
lugnet.trains
Date: 
Sat, 1 Apr 2006 04:32:51 GMT
Viewed: 
3204 times
  
In lugnet.trains, Bryan Kinkel wrote:

My initial thought - on reading this news and the other thread about club
participation - was "How did we get HERE?"

It seemed like there was so much goodwill built up starting way back with
the LEGO Train Summit, the My Own Train series, trains at Target, the
meteoric rise of the LEGO train clubs ("free publicity for LEGO"), realistic
9V engines, JM's Sante Fe cars, the various fests - and now - a questionable
future for the 9V train line.

I suspect, despite AFOLs protests to the contrary, the true measurable sales
impact of AFOLs, train shows and the like, is very small in comparison to
mainstream marketing, sales and distribution.

Everything else was the dedication and aspirations of Jake, a train fan at
heart.

Calum


Subject: 
Re: 9v Train status report.
Newsgroups: 
lugnet.trains
Date: 
Sun, 2 Apr 2006 04:24:48 GMT
Viewed: 
3853 times
  
In lugnet.trains, Calum Tsang wrote:

I suspect, despite AFOLs protests to the contrary, the true measurable sales
impact of AFOLs, train shows and the like, is very small in comparison to
mainstream marketing, sales and distribution.

I tend to agree.  I get a lot of the "I didn't know Lego made trains" at train
shows and give them the standard spiel, "Yes, long time, mostly mail order,
etc."  We've done shows with a train set or two available for sale (MSRP) and
IIRC have sold a grand total of one.  Most (not all) of the shows we do just
don't have that many attendees either, not enough to convince me that the sum
total of public LTC showings generate a significant market for Lego trains.

Steve [GMLTC, but IMO only]


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