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In lugnet.publish, Pedro Silva writes:
> In lugnet.publish, Tim Courtney writes:
> > Until then, I encourage all of you overseas fans to express your interest in
> > the magazine to us through our website, so we can get a better idea of what
> > the demand is.
>
> I am interested in the magazine!
> :-)
>
> (Ok, so this wasn't told through the website... I'll get there!)
Hi Pedro -
Thanks for your interest!
> I have a question regarding future overseas distribution: *assuming*
> interest level is high enough, can we expect a European edition? (same
> stuff, but printed locally in the Netherlands for instance)
You can probably understand why I don't want to give a definite answer here,
but I really hope this will be the case. Like I said before, when I went to
LEGOWORLD, there was an overwhelming amount of interest.
I'm already in contact with a couple people in the Netherlands who could
make this happen if we decide to go that route. It's definitely high on our
priority list for things to look into.
I wouldn't expect a European edition right away, though. For the time being,
we will be looking into shipping the US edition overseas, while gathering
interest in foreign markets. Once we feel the interest is high enough, we
can start talking about a European edition, possibly in a couple languages
if there's a demand and if we can find translators.
> Costs could drop significantly for european subscribers, given the savings
> in import taxes and postal charges. That would probably mean more people
> would have access to the magazine throughout Europe, and that could only be
> a good thing in a community POV. In my particular situation, since there
> would be little demand from Portugal (1), a more decentralized distribution
> would be a great thing - especially now that postal costs are uniformized
> within the EU.
Good suggestions, thanks!
> Cheers,
>
>
> Pedro
>
> (1) - I use my case as an example, but I'm sure many others are in a similar
> situation; we all know there are AFOLs all over the world, but some
> countries have *so few* of us that there would be little economic interest
> in selling there. This is why I propose you take advantage of the
> ever-growing single-market, especially now that the currency is the same in
> most of it.
Yep! If we establish distribution in the Netherlands, there is no reason we
can't mail to other countries in Europe, especially with the uniform postage
rates you mentioned.
-Tim
--
Tim Courtney
BrickMedia, LLC
tim@brickmedia.com
http://www.brickmedia.com
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In lugnet.publish, Tim Courtney writes:
> > I have a question regarding future overseas distribution: *assuming*
> > interest level is high enough, can we expect a European edition? (same
> > stuff, but printed locally in the Netherlands for instance)
>
> You can probably understand why I don't want to give a definite answer here,
> but I really hope this will be the case. Like I said before, when I went to
> LEGOWORLD, there was an overwhelming amount of interest.
Depending on how you guys are printing these, it could never happen. If you
guys are getting these printed by professionals, then I doubt you will ever
see a separate European edition based on the costs involved. If you guys
are printing these yourselves on color laser printers, then it's entirely
possible.
Having been in the publishing world for several years, if you guys need any
advice or have questions, let me know. I have a contact in Kansas that gave
the best prices on low print runs. But for a professional printer, a low
print run is like 500-1,000 copies.
A lot of magazines actually survive off of advertising. Which is why I get
free subscriptions to everything from the Sporting News to Men's Health to
Rolling Stone. I'm assuming Bricks Magazine doesn't have too many
advertisers to offset costs and will probably have a subscriber base in the
several hundreds. So I hope people understand this and support the
subscription costs even if it does seem high. I wish you guys the best of
luck and will see you at BW2003.
Jimmy
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