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I saw in the
Globe and Mail that Mega Bloks “has Spider-Man on its side since the Montreal
company struck an exclusive deal last fall with Marvel Enterprises to develop
products featuring Marvel’s super heroes, which also include X-Men, Hulk and
Captain America.” (Bold emphasis was mine.)
But I still see a large number of Spiderman sets at Lego Shop at Home...
Anyone know what the deal is with that? Will there be no more Lego Spiderman?
Any listings in the 2005 catalogues?
-Rob A>
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In lugnet.mediawatch, Rob Antonishen wrote:
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Anyone know what the deal is with that? Will there be no more Lego
Spiderman? Any listings in the 2005 catalogues?
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To answer the last part: no listings in the Danish 2005 catalogue...
/Jesper
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Megablocks have the comic rights. Lego have the film rights. Lego can only
produce sets relevant to the films, megablocks can't reference the films
only the comics. You might find that the Lego deal is with Sony(?) and the
Megablocks one, directly with Marvel
--
James Stacey
------
www.minifig.co.uk
Lugnet Member #925
I'm a citizen of Legoland travellin' Incommunicado
"Rob Antonishen" <rob.antonishen@cogeco.ca> wrote in message
news:ICA0zn.1v2H@lugnet.com...
> I saw in the
<http://www.theglobeandmail.com/servlet/ArticleNews/TPStory/LAC/20050217/RED
GEMEGA17/TPBusiness/MoneyMarkets
> Globe and Mail> that Mega Bloks "has Spider-Man on its side since the • Montreal
> company struck an [exclusive] deal last fall with Marvel Enterprises to • develop
> products featuring Marvel's super heroes, which also include X-Men, Hulk • and
> Captain America." ([Bold] emphasis was mine.)
>
> But I still see a large number of Spiderman sets at Lego Shop at Home...
>
> Anyone know what the deal is with that? Will there be no more Lego • Spiderman?
> Any listings in the 2005 catalogues?
>
> -Rob A>
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In lugnet.mediawatch, James Stacey wrote:
> Megablocks have the comic rights. Lego have the film rights. Lego can only
> produce sets relevant to the films, megablocks can't reference the films
> only the comics. You might find that the Lego deal is with Sony(?) and the
> Megablocks one, directly with Marvel
You make a good distinction between film-character and comic-character rights,
but it might not apply across the board in this case. Although LEGO did indeed
have the tie-in rights for the Spiderman films, it appears that MEGABLOKS has
comic-character rights as well as (some) film-character rights. Ken Dowd was
kind enough to link to millionaireplayboy.com, wherein we find this set:
http://69.93.119.2/photosSHTC/showphoto.php?photo=3120&cat=645&page=3
The graphics at the top of the box clearly refer to the forthcoming Fantastic
Four film. However, as you've correctly observed, the MEGABLOKS Spiderman sets
were not related to the film (although the choice of Doc Ock as the villian
seems deliberate.
Thanks very much to Ken for the links.
Dave!
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