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Subject: 
Re: Color Change - Final Update
Newsgroups: 
lugnet.general, lugnet.lego
Date: 
Wed, 5 May 2004 15:34:55 GMT
Viewed: 
8954 times
  

In lugnet.general, Jake McKee wrote:

* The three new colors (light gray, dark gray, brown) will now be classified as
"universal", and these colors will NEVER be touched again. There will, of
course, be colors that change over time with trends, but not these universal
ones.

The first item on your list of "good news" confuses me.  Are you saying that
these three colors are now instant classic colors and only they will remain
unchanged?  What about white, black, red, yellow, blue and green?  Those are
also core colors.


* A certain few parts that are crucial to keep in the old colors will likely be
created as service pack type items. An example of this would be the 9v train
track. I am interested in getting feedback from you (via this thread) on which
elements MUST be produced in the old colors for the long term. (And no, you
can’t say "the whole range of parts!" :) )

Triangular and rectangular BURPS along with the basic brick packs you already
have are a must, I think:

http://peeron.com/inv/parts/6082
http://peeron.com/inv/parts/6083

The old dark gray makes these parts much more useful for organic MOCs like
landscaping.

* We also have received confirmation from colleagues that in the future, we will
include both the adult and kid enthusiasts in any testing related to
modification or change of the core building system. (Please note that there are
not any plans whatsoever in the works for making changes)

I have participated in a focus group before.  I am not convinced of their
legitimacy for determining anything worthwhile.  I'm sure that some are better
designed than others and it is encouraging that you want to broaden the audience
in them.  Has TLC considered using a LUGNET newsgroup as a focus group?  That
would give them a broad range of opinion in at least the AFOL segment.

--
Thomas Main
thomasmain@myrealbox.com

   
         
   
Subject: 
Re: Color Change - Final Update
Newsgroups: 
lugnet.general, lugnet.lego
Date: 
Wed, 5 May 2004 16:37:43 GMT
Viewed: 
9155 times
  

In lugnet.general, Thomas Main wrote:
In lugnet.general, Jake McKee wrote:

* The three new colors (light gray, dark gray, brown) will now be classified as
"universal", and these colors will NEVER be touched again. There will, of
course, be colors that change over time with trends, but not these universal
ones.

The first item on your list of "good news" confuses me.  Are you saying that
these three colors are now instant classic colors and only they will remain
unchanged?  What about white, black, red, yellow, blue and green?  Those are
also core colors.

Easy now. Saying the three new colors are locked doesn't equate to others not
being locked. It's a very good question about what colors are considered
"universal" though, and I'll get back to you ASAP on that.


I have participated in a focus group before.  I am not convinced of their
legitimacy for determining anything worthwhile.  I'm sure that some are better
designed than others and it is encouraging that you want to broaden the audience
in them.  Has TLC considered using a LUGNET newsgroup as a focus group?  That
would give them a broad range of opinion in at least the AFOL segment.

I didn't really mean to imply that we would "focus group" (as in two way mirrors
and bean bags), necessarily. Just that we would find the right way to include
AFOL input, and then include it.

As far as using LUGNET (and other community sites) as "focus groups".... well,
we're already doing that. Believe it or not, many people in the company read
these forums (including this thread, I'm positive). I've thrown out ideas here
to get feedback. I'm actually working with colleagues on a few cool, top-secret
ideas coming up soon along these lines.

Jake
---
Jake McKee
Community Liaison
LEGO Community Development

   
         
   
Subject: 
Re: Color Change - Final Update
Newsgroups: 
lugnet.general, lugnet.lego
Date: 
Wed, 5 May 2004 22:57:03 GMT
Viewed: 
9247 times
  

In lugnet.general, Jake McKee wrote:
In lugnet.general, Thomas Main wrote:
In lugnet.general, Jake McKee wrote:

* The three new colors (light gray, dark gray, brown) will now be classified as
"universal", and these colors will NEVER be touched again. There will, of
course, be colors that change over time with trends, but not these universal
ones.

The first item on your list of "good news" confuses me.  Are you saying that
these three colors are now instant classic colors and only they will remain
unchanged?  What about white, black, red, yellow, blue and green?  Those are
also core colors.

Easy now. Saying the three new colors are locked doesn't equate to others not
being locked. It's a very good question about what colors are considered
"universal" though, and I'll get back to you ASAP on that.


I have participated in a focus group before.  I am not convinced of their
legitimacy for determining anything worthwhile.  I'm sure that some are better
designed than others and it is encouraging that you want to broaden the audience
in them.  Has TLC considered using a LUGNET newsgroup as a focus group?  That
would give them a broad range of opinion in at least the AFOL segment.

I didn't really mean to imply that we would "focus group" (as in two way mirrors
and bean bags), necessarily. Just that we would find the right way to include
AFOL input, and then include it.

As far as using LUGNET (and other community sites) as "focus groups".... well,
we're already doing that. Believe it or not, many people in the company read
these forums (including this thread, I'm positive). I've thrown out ideas here
to get feedback. I'm actually working with colleagues on a few cool, top-secret
ideas coming up soon along these lines.

Jake
---
Jake McKee
Community Liaison
LEGO Community Development

Jake:

I recall a somewhat controversial (as always!) survey that you announced in the
past few months.  The main focus of it was Legends.  We were asked to rate
possible future Legends releases.  There were also questions about potential
future themes.  I also recall one lego.com survey asking AFOLs about our
spending habits.

Having gone through a number of surveys, I sure would be interested in seeing
some of the results.  Obviously, releasing some of the results might give your
competitors or potential competitors some advantage, but some tidbits would be
nice to receive.  Anything in the works to release anything to us?  I assume
participation rates by AFOL's are high in these surveys, despite our griping
about their design?

Thanks,
Markus

   
         
   
Subject: 
Re: Color Change - Final Update
Newsgroups: 
lugnet.general, lugnet.lego
Date: 
Wed, 5 May 2004 23:11:58 GMT
Viewed: 
9262 times
  

<snippage>

Jake:

I recall a somewhat controversial (as always!) survey that you announced in the
past few months.  The main focus of it was Legends.  We were asked to rate
possible future Legends releases.  There were also questions about potential
future themes.  I also recall one lego.com survey asking AFOLs about our
spending habits.

Having gone through a number of surveys, I sure would be interested in seeing
some of the results.  Obviously, releasing some of the results might give your
competitors or potential competitors some advantage, but some tidbits would be
nice to receive.  Anything in the works to release anything to us?  I assume
participation rates by AFOL's are high in these surveys, despite our griping
about their design?

Thanks,
Markus

I agree.  I careless for this color change issue more as I see what the
colors look like.  The only thing that I really find irritating about the
colors is the decision to go with pasty skin tones instead of classic ones.

That, and a coincidental (maybe or maybe not) incident that happened to
sell out of Black Sea Barracuda, Blacksmith Shop (My Own Creation),
Black Falcon Fortress, Guarded Inn all at the same time at Lego
Shop@Home... errrr!!! :(

Also its been ages (since March/April 2003) since either a Legend or
a My Own Creation has been released (the latter being September 2002,
Sante Fe Cars I and II)

I can truly say, however, that I really love most of the retail sets that has or
will have come out, and I am impressed with the exclusives that have
been released lately to a very large extent...however, no Legends or
MOC sets... :(

just posting/venting my feelings,
Ben Medinets

 

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