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Subject: 
Re: making video, need advice
Newsgroups: 
lugnet.trains
Date: 
Mon, 3 Jun 2002 17:56:15 GMT
Viewed: 
657 times
  
In lugnet.trains, Amy Hughes writes:
A visit to *snip* leads me to believe this is for a commercial
project. Advertising, no less. If I were the modeler (no, I won't do it) I'd
want to know this up front, I'd want to be in the position of accepting or
rejecting the final product (the video) since you never know in what light
marketing types will present your work, and I'd want to be compensated fairly,
and up-front.

Speaking in my "former employee" mode:  The LEGO Company does not usually
allow people to use LEGO products in advertising.  I don't know what TLC
might say or do if someone used LEGO bricks from their private collection in
an ad, but they would probably be unhappy...

LEGO has a brand image and reputation that they want to protect.  If people
see LEGO toys in an ad for something, they might think that LEGO endorses
that product or company.

JohnG, GMLTC



Message has 1 Reply:
  Re: making video, need advice
 
Well you know Eric did it for the NYU cover: (URL) doesn't mention if LEGO had any input on him doing this. jt (...) (22 years ago, 3-Jun-02, to lugnet.trains, lugnet.org.us.baylug, lugnet.org.us.michlug, lugnet.animation)

Message is in Reply To:
  Re: making video, need advice
 
(...) A visit to www.efilmsinc.com leads me to believe this is for a commercial project. Advertising, no less. If I were the modeler (no, I won't do it) I'd want to know this up front, I'd want to be in the position of accepting or rejecting the (...) (22 years ago, 3-Jun-02, to lugnet.trains)

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