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The Spring 2006 passholder newsletter “Brick By Brick” says the following:
“Unfortunately, due to international production issues, the 2006 Commemorative
Brick series has been suspended until further notice”
It says you can sign up for further updates at
http://www.Legoland.com/passmember
As you may have guessed I am not exactly happy with this news ;)
These are my thoughts - I know they were not happy with how much it costs to
make the bricks and wanted to “lower costs” on it by moving the production
facility to China but that really messed everything up big time. I HOPE they are
taking this time to move the production back to where it was that was actually
getting them the bricks.
I see it like this, if they wanted to cut the costs they could have done one of
two things:
1) Make about half of what they were making. Really they were making about
10,000 - 20,000 (with most runs being closer to 20,000) PER BRICK. They were
ALWAYS had thousands and thousands left over after the time period of giving
them out. All they needed to make was prob about 10,000 bricks and that would
have been PLENTY. But they insisted on making and paying for much more than they
needed for years.
2) Charge for the bricks. I know - this would suck... but something like 50
cents a brick (about how much it would cost if you got it by pound) is a good
price and would still turn them a profit. This would make the program pay for
itself with no problems and they could still make the 20,000 run of each brick
:)
I dunno - those two options seem simple to me, I hope Valerie reads Lugnet or
the forums on Promobricks ;)
I do hope the program makes a QUICK return, I see no reason for it not to. It
has become a very popular program at the park and just keep growing in
popularity.
Mark
http://www.promobricks.com
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