Bloomberg Bussinessweek December 14, 2011 LEGO Is for Girls Focusing on boys saved the toymaker in 2005. Now the company is launching LEGO® Friends for "the other 50 percent of the world’s children." Will girls buy in? By Brad Wieners Walk into one (...) (13 years ago, 15-Dec-11, to lugnet.mediawatch, lugnet.general, lugnet.lego, FTX)
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