Subject:
|
Re: Market Share (was train windows)
|
Newsgroups:
|
lugnet.market.theory
|
Date:
|
Tue, 27 Jun 2000 03:07:48 GMT
|
Viewed:
|
475 times
|
| |
|
|
In lugnet.market.theory, Larry Pieniazek writes:>Our power comes in being an
influence on what other people think of the brand.
> As I said, we are just getting rolling here, but we have the potential to be a
> HUGE positive, or slight negative (think about it, if we wow the mundanes we
> get coverage, if we whine about TLG, we get no coverage, whiners don't make
> the news) influence.
I think you have hit the nail on the head here. All of our friend's kids love
playing with me AND I am pretty sure that my presence has extended their (or
at least their parents') lego purchases.
Not to mention the impact we have doing Train & Toy shows.
Will
|
|
Message is in Reply To:
 | | Re: Market Share (was train windows)
|
| (...) Brian took a guess. I think he's off in one direction on one and the other on the other.. He guessed 1000 fans spending 3000 a year (in the US) for a total of 3 mil. I think his fan estimate is low. I've heard some numbers batted around which (...) (24 years ago, 26-Jun-00, to lugnet.market.theory)
|
5 Messages in This Thread:
  
- Entire Thread on One Page:
- Nested:
All | Brief | Compact | Dots
Linear:
All | Brief | Compact
|
|
|
|
