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 LEGO Company / LEGO Direct / 2161
    Re: What Kids really want. Not Juniorization. —Mike Petrucelli
   (...) Ok you missed my original point. Bulk tub prices are an acurate reflection of material costs. Actual sets from both Mega Blocks and Lego have added printing and R&D costs. So why the huge price difference. Consider that TRU had Mos Espa (...) (24 years ago, 13-Mar-01, to lugnet.lego.direct, lugnet.general)
   
        Re: What Kids really want. Not Juniorization. —Kevin Johnston
   (...) Hmmm, I don't agree that bulk prices are an accurate reflection of pure material costs. For one thing, there's the manufacturing costs-- Lego bricks have superior (and more consistent) binding performance. There are other, less tangible costs: (...) (24 years ago, 13-Mar-01, to lugnet.lego.direct, lugnet.general)
 

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