 | | Target market
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| (...) John, I snipped a lot of stuff, including where you talked about an AFOL:KABOB ratio, so I get what you're saying, but I want to focus on the above. Richard was making a point about the secondary market and bulk offerings. That's basically (...) (24 years ago, 10-Feb-01, to lugnet.lego.direct)
| | | | | Re: Target market
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| (...) Yes, the $64 question. (...) I agree completely. And I think LD's offerings will reflect that. I would love to see the stats on who is primary purchaser of the bulk offerings. I would bet that an impressive share is AFOLs. (...) Without a (...) (24 years ago, 10-Feb-01, to lugnet.lego.direct)
| | | | | Re: Target market
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| (...) The AFOL market is for sets and for bulk parts. Sets are currently available in multiple venues. I don't see that changing soon. LD is taking small steps into the bulk parts market. I'm still curious to see how far they will take that. "Every (...) (24 years ago, 10-Feb-01, to lugnet.lego.direct)
| | | | | Re: Target market
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| How do they know who's buying what percentage? I mean, when I buy a set at Walmart or Meijers or K-mart (hooray for BOGO) nobody is tracking who I'm buying it for (almost always me, but I do get them frequently for Birthday kids). How do I express (...) (24 years ago, 12-Feb-01, to lugnet.lego.direct)
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