Subject:
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Re: Nicely now. What do you think of the new colors?
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Newsgroups:
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lugnet.lego, lugnet.general
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Date:
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Fri, 16 Jan 2004 17:16:58 GMT
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Viewed:
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13303 times
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As both my duty as the Community Development Manager, and as an AFOL, I’m
interested in helping to make sure that the LEGO Company fully understands
the issues you have as well. I’m looking for your help to deliver the
message. To be totally clear, this is me asking in order to have answers
ready if and when my colleagues ask.
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I can not help thinking that the company asking (or rather the fact that they
need to be told by you Jake) AFOLs opinions’ after the fact, is simply adding
insult to injury.
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I would ask that you reply to this thread with your thoughts and feelings
about the color issue, both for and against.
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To the LEGO company,
I would like to make it perfectly clear that I support the addition of new
colors. (I do wish that they would get a better distrubution when introduced,
such as in basic tubs, so that we can actually build with them.) However
replacing exsisting colors is completely unacceptable to me as a consumer. As
others have stated already color consistency as well as clutch compatability are
the two staples of quality that I measure LEGO by. By throwing that out the
window you have destroyed one of the fundamentals by which I could always count
on LEGO. People always say that LEGO toys are meant for children and AFOLs do
not have the same perspectives as the core target audience. That is completely
untrue. The reason AFOLs exist is because we loved LEGO as children. The same
reasons we loved LEGO as children are what keeps us still building today. Always
remember our criticisms are out of love for the brick. We want our children and
our grandchildren to know the joy we have never outgrown. I belive that the
color change is merely a symptom of a larger problem, LEGO has forgotten who
they are. LEGO is a construction toy, by trying to draw in the children who
don’t like construction toys in the long run you are only hurting and alienating
your core audience, children of all ages who like construction toys.
-Mike Petrucelli
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Message is in Reply To:
 | | Nicely now. What do you think of the new colors?
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| It's only a couple of weeks in the new year, and it looks like it's going to be an interesting 2004! I have a request, but before I go any further, let me say that personally, I understand the concerns surrounding the color changes. I know many of (...) (21 years ago, 15-Jan-04, to lugnet.lego, lugnet.general, FTX) !!
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