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Subject: 
Re: Mega Bloks wins SCOC ruling on Lego trademark
Newsgroups: 
lugnet.lego
Followup-To: 
lugnet.mediawatch, lugnet.off-topic.clone-brands, lugnet.lego
Date: 
Mon, 21 Nov 2005 15:53:58 GMT
Viewed: 
7461 times
  
In lugnet.lego, Robert Fries wrote:
   Canadian courts have ruled that Mega Bloks can continue to sell its products in Canada.

From this article, “Lego sought an injunction and damages from Mega Bloks. Lego believed it had a trademark on the look of the knobs on its blocks.

After losing in lower courts, Lego appealed the case to the country’s top court. Lego argued that Mega Bloks’ advertising of its blocks could cause confusion between the two companies’ products. ”

Bryan Wong spotted this story earlier and posted about it here, but thanks for the heads-up as well.

This is good news on all counts, IMO.

Since it amounts to an across-the-board dismissal of LEGO’s “trademark” claim (in Canada, at least) LEGO is now free to pursue its business goals without miring itself in further--and ultimately futile--legal action. This suit has been decided in favor of Mega Bloks, Inc at every level of the Canadian legal system. LEGO benefits from the opportunity to refocus its energies.

MBI benefits because it’s an endorsement of its product as a distinct brand of toy construction bricks, and MBI is likewise freed from the burden of future dead-end litigation.

Additionally, this still allows LEGO to seek restitution from companies that do steal its protected intellectual property. LEGO’s recent successful efforts against Coko (and others) are good examples of this, and everyone benefits from the removal of pirated or counterfeit goods from the marketplace.

Dave!

xFUT: lego.mediawatch and OT.clones



Message is in Reply To:
  Mega Bloks wins SCOC ruling on Lego trademark
 
Canadian courts have ruled that Mega Bloks can continue to sell its products in Canada. From (URL) article, "Lego sought an injunction and damages from Mega Bloks. Lego believed it had a trademark on the look of the knobs on its blocks. After losing (...) (19 years ago, 21-Nov-05, to lugnet.lego, FTX)

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