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Subject: 
Re: LEGO reports improved financial results
Newsgroups: 
lugnet.lego
Date: 
Thu, 7 Apr 2005 20:47:46 GMT
Viewed: 
5424 times
  
In lugnet.general, Allan Bedford wrote:
LEGO has released their annual report for 2004 and it looks like there is some
good news!

http://www.lego.com/eng/info/default.asp?page=pressdetail&contentid=14426&countrycode=2057&yearcode=&archive=false

I just finished wading through the annual report - it's an interesting read.
Boiled down, I think it comes to: "Last year wasn't quite as bad a stinkburger
as we thought. Kinda."

It's the type of document that can be taken both ways. Improvements are
definitely happening, which is good news; but they still lost more. The bar
charts are particularly telling. Hard to spin the numbers.

It's funny to note what the media gloms on to... a lot of headlines read,
"Ailing LEGO to shed parks" or something along those lines. That was announced a
while ago. Whatever is the sexiest headline, I guess.

It would be very nice to hear a balanced, honest analysis of what this REALLY
means for LEGO in the long run. No doom-n-gloom chicken little, no corporate
happyspeak spin.

Anybody here volunteer? ;)

- Kelly



Message has 2 Replies:
  Re: LEGO reports improved financial results
 
(...) Very tricky. I have gone through the annual report - but its not clear whether what's happened is the start of a long contraction down to a niche player or more of a once-off adjustment that's a foundation for modest growth. A couple of (...) (20 years ago, 8-Apr-05, to lugnet.lego)  
  Re: LEGO reports improved financial results
 
(...) Very tricky. I have gone through the annual report - but its not clear whether what's happened is the start of a long contraction down to a niche player or more of a once-off adjustment that's a foundation for modest growth. A couple of (...) (20 years ago, 8-Apr-05, to lugnet.lego)

Message is in Reply To:
  LEGO reports improved financial results
 
LEGO has released their annual report for 2004 and it looks like there is some good news! (URL) came into my Inbox via Google alerts, with this link: (URL) up the great work! Best regards, Allan B. (20 years ago, 6-Apr-05, to lugnet.general, lugnet.lego) !! 

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