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Subject: 
Re: I need your help... and info!
Newsgroups: 
lugnet.lego, lugnet.general
Date: 
Mon, 15 Mar 2004 22:51:35 GMT
Viewed: 
3882 times
  
Jake,

I filled it out. Something you really (and I do mean REALLY) need to take into
account is the multiplier between how much I spent and the relative MSRP of the
same product. Stuff I buy is usually on clearance, so while I spent $XXXX, the
true MSRP amount would be more like $XXXX times (2, 3, 4 or 5). Many people here
buy that way also, so the actual dollar figures you get are very likely
understated (because you would want to normalize them to MSRP to get a better
feel for AFOL buying power). My point being that a normalized number would
better present what percentage of product going through retail is ending up with
AFOLs.

Ray



Message is in Reply To:
  I need your help... and info!
 
(Note: please trim newsgroups on reply) All, As you know, I work both with you and with colleagues inside the LEGO Company. My efforts internally include a large bit of "training and introduction" about AFOLs. Projects like the "AFOLs" comic are (...) (21 years ago, 15-Mar-04, to lugnet.lego, lugnet.announce, lugnet.general, lugnet.publish, lugnet.space, lugnet.trains, lugnet.lego.announce, FTX) !! 

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