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Subject: 
Re: What is Samsonite Lego?
Newsgroups: 
lugnet.general
Date: 
Fri, 20 Aug 1999 03:00:37 GMT
Viewed: 
2438 times
  
Gary Istok <gistok@umich.edu> wrote in article
<37BC1D46.5C36F5E5@umich.edu>...
OK, someone recently asked me what Samsonite Lego is.

1960's TLG wanted to expand to the USA and Canada.  However, this was
such a large market for a small company like TLG to get into, that it
formed a licensing partnership with the Samsonite Corporation of Denver
The
Canadian Samsonite connection, if memory serves me correctly, lasted a
lot longer -- from 1962 to 1986.

For curiousity's sake, I live about a mile and a half from the building
where the Canadian Samsonite Lego was distributed back then. (Stratford,
ON)

My mind wanders every time I drive by the building.  :)

Regards,
Allan
--
Expert Builder Website - The Megaproject Showcase
http://www.execulink.com/~apotome/expert.htm



Message is in Reply To:
  What is Samsonite Lego?
 
OK, someone recently asked me what Samsonite Lego is. LEGO, as we all know was founded in Denmark. By the mid 1950's, it was sold throughout the Scandanavian countries of Europe. In 1956 it started selling in West Germany, Europes largest market. By (...) (25 years ago, 19-Aug-99, to lugnet.general)

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