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Mini LEGOLAND set to open in Shanghai
2016 will welcome China’s first bricktastic ‘Discovery Centre’
Published on April 24, 2015
While we are currently raising a generation of alarmingly tech-savvy children,
who memorise their parents’ iPad pin codes before the letters of the alphabet
and can thrash you at Candy Crush Saga while they’re still being potty trained,
there was of course a time when computers didn’t rule the roost. This was LEGO
golden era, preceding a slump of almost ten years - which it is now emerging
from, thanks to the surprising critical and commercial success of The LEGO
Movie. Everyone thought it would be shit, because it sounded like it would be
shit, but it wasn’t. It was really very good.
This success, along with the popularity of the latest centre which opened in
Tokyo (pictured) last year, has presumably helped to bankroll Shanghai’s very
own LEGO Discovery Centre – a mini version of LEGOLAND proper – set to open some
time next year at the Parkside Plaza in Putuo district. Works are underway on a
3,000sqm space by production company Merlin Entertainment, who say it will be
the first of many attractions in the area. Costing 100 millionRMB, it is likely
to include all of the Discovery Center hallmarks: a brick pool, factory tour,
car racing area, a (hopefully sturdy) LEGO ride, master classes from the LEGO
master model builder, and the famous Miniland exhibition, which will include
replicas of all of Shanghai’s most famous landmarks. It is of course arguable
that a city has really made it once it has its own LEGO replica. Shanghai, we’ve
arrived! Behold us in all our LEGO glory.
The opening will be part of a slew of other theme park-related openings – last
year’s Hello Kitty, and next year’s Disneyland.
Source:
TimeOutShanghai.com
-end of report-
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