Subject:
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Re: 20 Years of TLC's Frustration with "LEGOS"
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Newsgroups:
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lugnet.general
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Date:
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Sat, 31 Mar 2001 19:36:09 GMT
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Reply-To:
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mattdm@mattdm.org*Spamless*
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Viewed:
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2957 times
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Dave Schuler <orrex@excite.com> wrote:
> leave it at that. I've even heard Kia commercials that say "check out the
> Kia's at your local Kia dealership."
I think that technically, they're misusing their own trademark there.
> Even LEGO, for that matter, can serve as a noun; for instance, one might
> say "I collect LEGO" or "I received LEGO as a birthday gift." It *can* be
> an adjective, but it isn't exclusively so. I understand your point about
Well, this is actually _exactly_ what the Susan Williams message is trying
to discourage. The Lego Company doesn't want you to use their trademark as a
noun. You should say "I collect LEGO building blocks" or somesuch.
[Not sure this belongs in .off-topic.[anything]. So not respecting followup]
--
Matthew Miller mattdm@mattdm.org <http://www.mattdm.org/>
Boston University Linux ------> <http://linux.bu.edu/>
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Message is in Reply To:
 | | Re: 20 Years of TLC's Frustration with "LEGOS"
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| (...) Just as a minor clarification, it's not entirely accurate to say that all trademarks are adjectives. Kia's "Sportage" serves both as a trademark and a noun, insofar as one doesn't say "I'm driving my Kia Sportage sport utility vehicle." It's (...) (24 years ago, 29-Mar-01, to lugnet.general)
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