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Subject: 
Lego to do Jurassic Park III sets
Newsgroups: 
lugnet.general
Date: 
Tue, 6 Feb 2001 19:07:35 GMT
Viewed: 
895 times
  
LEGO and Universal Studios Consumer Products Group Announce New Toys Based
on JP III.

The LEGO Company, makers of the world's best-selling construction toys and
Universal Studios Consumer Products Group (USCPG), have joined forces to
launch two Jurassic Park-themed LEGO products in conjunction with the
release of Jurassic Park III.

The three-year agreement marks the fifth property licensed by the LEGO
Company. It gives the LEGO Company rights to produce two construction toys
based on Universal Pictures' and Amblin Entertainment's Jurassic Park III,
the third installment in the studio's most successful film franchise ever
scheduled for release on July 18, 2001.

The two new LEGO Jurassic Park III products will be part of the LEGO Studios
line, which was launched in November 2000. Using the marquis set within the
line - the LEGO & Steven Spielberg MovieMaker Set, which includes a PC movie
camera, kid-friendly editing software and LEGO elements - young filmmakers
will be able to re-create their favorite scenes from Jurassic Park III.

Children ages 8 and up can bring to life the menacing Spinosaurus dinosaur
featured in the movie as he attacks a plane in a tree, which can also be
built into a boat. The set includes one cameraman, a pilot mini-figure and a
crane (suggested retail $34.99 US). The second set includes unique elements
allowing youngsters to build two Raptors and one Pteranodon dinosaur. This
set comes complete with three mini-figures, including male and female
"actors" and one cameraman (suggested retail price $19.99 US). The sets are
expected to be on store shelves in May prior to the release of the film.

"Joining the Jurassic Park franchise with the LEGO Company's innovative
Steven Spielberg MovieMaker Set is the perfect match," stated Bruno
Maglione, managing director, Universal Studios Consumer Products Group,
Europe. "It brings two favorites together for kids of all ages."

"We're thrilled to be partnering with Universal Studios to produce sets
based on the upcoming Jurassic Park III film," said Poul Schou, vice
president of marketing, LEGO Systems, Inc. "Kids have been using the LEGO &
Steven Spielberg MovieMaker Set to create their own movies. With the two new
Jurassic Park-themed sets, they can bring the action home and re-create
their favorite scenes."


This was taken from www.figures.com.

Jason F.



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